Name: Kimmy Green
Graduation year & Degree: 2015, BFA
Major: Graphic Design
Marywood Clubs/Activities: Women’s Basketball Team, CMYKlub
Current Occupation: Senior Graphic Designer at LoveShackFancy
How long at current job: A little over 2 years
Current Personal Website: www.kimberlyalexandradesign.com
What was your favorite part about studying art at Marywood? I loved the amount of diverse classes that were offered to us. In addition to my major, I became skilled in so many other areas, such as illustration, photography, and print making. The small class sizes helped me gain strong relationships with my classmates and professors— it was something I didn’t know I needed and I ended up really loving it.
How did your art education at Marywood help your career? Touching on my previous point, the variety of classes offered to us truly had a huge impact on my career. I found my love for photography at Marywood and I continue to incorporate that in all my design projects. In the fashion industry having photography experience is a huge plus. I’m very grateful that I had the opportunity to learn different skills and Marywood definitely helped to grow me into a well rounded creative.
What attracted you to this career path? I have ALWAYS loved art. I used to draw pictures and sell them to my sisters for only a penny. I had my own little shop in my room (which is so funny to look back on), so I always knew I was going to do something creative. I actually was thinking of enrolling into the interior design/architecture program at Marywood. I was OBSESSED with designing and building houses on the Sims as a kid. But, I also had this dream of working at a fashion magazine in NYC. I remember talking with my Uncle to try to decide what I wanted to major in, and ultimately we both decided because you can do so many different things with graphic design (web design, packaging, environmental design, print) it was the best option. And we were right! It’s crazy to see how all my design friends and I have completely different careers but, we all still deal with graphic design as a whole.
Did your career path match your vision of a career path? What’s different? For the most part, yes! It was my dream to move to NYC after college and work at Vogue or some high-end fashion magazine. Although I am not at Vogue (a dream), I still work in the fashion industry in NYC. Moving to NYC was honestly the best decision I ever made. I knew I loved the city, but didn’t realize HOW much I loved it. Being surrounded by so many different creatives everyday allows you to grow so much in your career and it is super rewarding.
What is your favorite thing about your current job? I wear a lot of hats. I’m the only graphic designer for the entire company, so I get to work on an array of projects from emails, store collateral & signage, lookbooks, web assets, event collateral— you name it, I do it!
Are you currently working on any interesting side projects? I’m fascinated with film photography and love to travel, so I’ve merged those two passions together. I have been building a collection of travel photography that I plan to eventually sell on my website. COVID-19 has delayed adding more to my collection, but this extra time at home has also allowed me to come up with even more creative ideas. Stay tuned, I have a lot cooking.
What are some of the biggest rewards in your career? One of the biggest rewards has definitely been seeing my hard work come to life. The emails I design get sent out to a huge customer base, and it’s so rewarding when someone sees my email and reaches out telling me they love it or are inspired by it!
What’s something that would surprise people about your day-to-day? Well for one thing, my day to day is ALWAYS different. Coming out of college I never realized just how fast paced the fashion industry is. I will get last minute projects that need to be done in the next hour. Everything is constantly changing and although it can be stressful at times it is also kind of exciting. I’m producing so much work everyday and it definitely keeps me busy which means that I am never bored.
What inspires you? I follow an insane amount of brands and photographers and I always love to see what the competitors are doing. It helps me to become more creative and think about ways to evolve my work. I also am inspired by my colleagues. Everyone has their own opinion and creative mind and it is great to have the opportunity to feed off of each others ideas.
Any advice for current art students at Marywood? Your college years are going to go by extremely quick so make sure you make the most of it. Take every opportunity you can. The one thing I regret at my time at Marywood is not fully immersing myself in all it had to offer. I would have loved to take some sculpture, ceramic or even basket weaving classes! Those extra skills could be something you didn’t know you loved!
View samples of Kimmy’s email designs:
Morgan Lane: https://www.kimberlyalexandradesign.com/graphicdesign#/loveshackfancy-x-morgan-lane
Resort Launch: https://www.kimberlyalexandradesign.com/resort-launch-1
Rhythm Of The Night: https://www.kimberlyalexandradesign.com/rhythm-of-the-night
Beach Riot: https://www.kimberlyalexandradesign.com/graphicdesign#/loveshackfancy-x-beach-riot
View additional examples of Kimmy Green’s work at www.kimberlyalexandradesign.com
“Your college years are going to go by extremely quick so make sure you make the most of it.”
ARE YOU INTERESTED IN STUDYING Graphic Design?
Graphic Design – Bachelor of Fine Arts: Design
Our graphic design program at Marywood will introduce you to a variety of design disciplines. Conceptual development, technical skills and professionalism are emphasized. Students have the opportunity to work independently, with partners, in small groups, with professionals in the field and real clients. Regular class critiques and portfolio reviews are stressed throughout the program.
Low Residency MFAs in Graphic Design and Illustration are offered through our “Get Your Masters with the Masters” MFA for Working Professionals and Educators in Graphic Design & Illustration. This 60-credit Master of Fine Arts degree is specifically designed for working art directors, designers, illustrators, new media artists and art educators who have to budget their time and resources carefully, while continuing with their full-time occupations. While production and technical skills are stressed, the thrust of our program is on creativity and concept.